School Information Services

The award-winning School Information Services (SIS) team establishes and maintains mutually-beneficial relationships between school districts and the public. This encourages and promotes support of schools and fosters a positive environment for education. The BOCES 2 team consists of communications specialists, graphic designers, website development experts and a videographer. Districts may contract for one or more communication specialists to work closely with the district leadership team. Members of SIS collaborate regularly on each district’s behalf to provide a depth and breadth of service that no single district would be able to replicate on its own.

Strategic Communications

Communication needs and goals assessment
Communications planning
Crisis communications strategies
Branding, logo concept and design
Marketing campaigns
Research including community surveys, focus groups and other engagement opportunities
Counsel to superintendent and leadership team

Digital and Print Communications

Website and mobile app development and management
Social media planning and management
Digital content generation and training
Video production services including planning, script-writing, shooting and post-production
District newsletters and special publications (i.e. brochures, calendars, event programs, flyers, posters, etc.)
Budget vote and bond referendum communications

Public Relations

Community engagement and stakeholder outreach
Media relations and coordination
Press releases
Press conferences
Key communicator networks
Speechwriting and presentations

Additional Services

Communication workshops and training
Logistics and project management
Special events planning and organization (i.e. staff recognition, award programs)

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