Digital and Visual Communication

Bring Imagination to Life Through Pixels and Creativity

Three students prepare to shoot video in front of large green screen
Ignite your creative spark and add graphic arts and multimedia expertise. Harness the power of Adobe products to craft, design, edit and bring ideas to life. Draw upon art and design theory as you create captivating logos and marketing materials. Capture your audience at the click of a shutter as you focus on photography skills. Tell stories through images, words and videos, crushing communication goals.

What You Can Learn

Units of Study

  • Field Overview/Career Planning
  • Ethics and Legal Issues
  • Typography
  • Measurements
  • Drawing/Illustration Software
  • Color Theory
  • Logos and Marketing
  • Business and Corporate Design
  • Photo Enhancement Software
  • Digital Photography
  • Mass Media & Direct Advertising
  • Package and Menu Design
  • Page Layout Software
  • Page Layout
  • Public Relations/Journalism
  • Video Production Software
  • Videography
  • Digital Advertising/Graphics
  • Video Production
  • Recognition Ceremony Cover
  • Financial Literacy

What You Can Earn

Available High School Academic Credits
At district request, students may earn:
  • English
Licensing/Industry-Based Certifications
Students have opportunities to earn:
  • Adobe Certified Professional
  • Illustrator
  • InDesign
  • Photoshop
  • Premiere Pro
Work-Based Learning
Organizations that support this program:
  • Center for Workforce Development
  • Cornell Cooperative Extension
  • Springdale Farms
  • Well Field Preservation Commission

Where You Can Go

Career Opportunities
Minimal Requirement Beyond CTE
  • Print Production Assistant
  • Assistant Videographer
Additional Education and/or Experience
  • Graphic Designer
  • Video Producer/Editor
  • Art Director
  • Animator
Postsecondary Pathways
Articulation Agreements
  • SUNY Canton


Amy LaGambino
Before coming to the classroom, Amy LaGambino gained over two decades of communication experience in a variety of industries. She has worked in food production marketing, educational communications, and the non-profit sector. While working in those careers, she also operated her own freelance publication design business. Amy has a degree in communication arts from Cornell University. Immediately prior to beginning teaching, Amy was employed at WEMOCO for four years, working on event and information outreach.   
Intro Video
Presentation Hosted by CTE Students

Enrollment Information

Meet with your school counselor to discuss how Career & Technical Education at WEMOCO can benefit your career development. Your counselor can help you begin the enrollment process.